01
Assessment and priorities
We spend two to three weeks inside the company, watching how the work gets done and what your current tools can already do. The ranked list and the 90-day plan come out of this.
Weeks 1 to 3
Who we are
Aranda & Co. is Erick Aranda, William Li and Grant McKee.
Erick Aranda, founder
Erick's professional background is in sales and go-to-market strategy, using the latest AI tools and integrations on the market. He served ten years in the U.S. Navy, is a graduate of the United States Naval Academy, and has an MBA from USC Marshall School of Business.
William is a published researcher with more than 250 citations and an MBA from USC Marshall. He works in Python, TensorFlow and Keras, and he checks the technical side of every scope before it reaches you.
Grant McKee, Head of Security & Vendor Risk
Grant's field is information security risk and compliance. Every AI vendor we recommend goes through his review before any of your data moves.
What we do
Tools we work with
The AI assistants, CRMs, ad platforms and connectors we know our way around.
Names and logos belong to their owners. Aranda & Co. is independent and isn't a partner of any company shown.
Who we work with
Each card names a kind of company we work with and the jobs we'd look at first. Every one has its own page.
Staffing/Recruiting/Executive Search Firms
- Call notes that land in the ATS
- Follow-up that doesn't fall through
- Cleaning up the ATS you already have
E-commerce and DTC brands
- Support replies drafted, a person sends
- A returns bot that stays inside your policy
- Product copy at catalog scale
Coaches and course creators
- A student assistant trained on your own material
- Follow-up after webinars and lead magnets
- Turning recordings into posts, emails and lesson notes
Law, accounting, dental and medical practices
- Answering calls the front desk can't get to
- Visit notes drafted while the provider listens
- Drafts that a licensed person signs
Logistics, freight brokers and 3PLs
- Sorting the shared inbox
- Turning a rate request into a quote
- Matching carrier invoices to rate confirmations
Small government and defense contractors
- Proposal first drafts from your own library
- Requirements pulled into a compliance matrix
- Keeping covered defense information inside the boundary
Before you buy anything, read what has gone wrong for companies like yours: Pitches and pitfalls.
How an engagement runs
02
Builds and vendors
We pick the tools and the builders, write the scope, and hold them to the date, so your team isn't managing vendors.
From month 2
03
Adoption and policy
We train your people and write a plain-English AI-use policy, then keep following up until they're using what you paid for.
From month 2
04
Scorecard and cadence
A one-page scorecard every week: each priority, who owns it, when it's due, and whether it's on track. A slip shows up on that week's scorecard, while it's still cheap to fix. A leadership review once a month.
Every week
Start with twenty minutes.
Tell us what your team spends too much time on. The call covers where the time goes and what you've already tried with AI, and it ends with the one thing worth looking at first. If an assessment fits, a written scope and a fixed fee come before any work starts. Your company doesn't have to be in the U.S. Most of the work runs remote, and any days on site, at home or abroad, go in the written scope.